Your personal brand photo shoot for your business is booked & you are SO EXCITED for it! But not exactly sure what you want to wear to your personal brand photo shoot? Grab your coffee & a notebook, this blog post will go over tips on what the heck to wear to your brand photo shoot!
Every detail counts. The outfits that you wear will communicate a lot about your brands personality & professionalism.
The outfits you wear during your brand photo shoot should make you feel like a million bucks in it, while also reflecting your brands vibe, message & story that you are trying to portray to your audience. 'What should I wear for my brand photoshoot' is not a one size fits all answer. Consider these factors while planning the outfits for your brand photo shoot:
How many outfits should you wear for your personal brand photoshoot?
Capturing a wide variety of images so you can use the images long term throughout your business is essential to maximizing your investment. You do not want it to look like all of the images were taken at once. I suggest packing 2 -3 outfits per hour for your session; 2 hour photoshoot = 4 - 6 outfits.
Wear your brand colors
Let's go back to the purpose of these images, to use on your website, social media & marketing materials.
I suggest keeping your brand colors in mind while selecting your wardrobe & accessories.
Two ideas on how to incorporate your brand colors:
- Go BOLD with it
- Subtly add it into your wardrobe through props or accessories
Accessorize
Every detail counts here. Adding subtle touches of jewelry can really elevate your outfit making you look even more stylish & fashionable! Hats, sunglasses, bags, scarfs and jackets are a great way to jazz up your accessory game. Throw some fun extras into your bag but avoid large distracting pieces.
Remember, we want to keep the focus on YOU.
Wear clothes that fit well
This may seem like an obvious one but it's an important factor to take into consideration. You want to look polished & professional in your personal branding images so wearing old, worn-out clothes is counterintuitive. Save your favorite, well-worn pieces for working in your home office. Any clothing you choose should be properly fitted, look professional and compliment your figure.
You have taken the time to do all the nitty gritty work for your brand photoshoot, go treat yourself and upgrade your wardrobe for the shoot.
Consider your brand vibe & personality
The goal of your personal branding photoshoot is to showcase you, your brand & personality! Is your brand professional or more laid back?
Is a bold red colored power suit on brand for you? Hell yeah wear it! Or do you think a bold red colored power suit just looks really cool yet your brand colors are pastel colors and don't even own a blazer or suit pants?
I am all for buying new clothing items for your branding shoot. Hell, I encourage it. Look for pieces of clothing that reflect you and your brand!
Remember: A personal branding photoshoot is not about getting pretty pictures. It is about creating images specially for your brand to complement your overall marketing strategy.
Still overwhelmed at the idea of selecting clothes without help for your brand session? As a brand photographer, my job is more than taking the photo. I help you prep & plan your brand photoshoot every step of the way from selecting outfits to determining what props to use to choosing locations. We will create a plan for your photoshoot day so we can produce images that say exactly what you are wanting to convey to your audience.
Contact me by clicking here to start planning your brand photoshoot to up level your business.
Your brand photographer, marketing strategist + hype woman
I am passionate about helping female entrepreneurs show up for their business by creating a library of on brand, professional, unique images strategically curated for their brand.
I'm not just a brand photographer. I'm a business owner, social media marketing guru & hype women for creative entrepreneurs!
I will help you bring your unique brand story to life!
